Nielsen and Morkes’ pioneering study revealed that 79% of web users skim through online content instead of reading it entirely. For digital publishers, unfortunately, that means readers likely won’t read your copy from...
Now that you’ve mastered basic typography terminology and you’ve delved into fonts that are beyond serif and sans serif, it’s time to put that knowledge to use. While Joomag’s Crater Editor offers a wide variety of free...
In January 2016 we announced the launch of 100 new templates in different categories. Now, our Design Team has prepared even more professional templates, in 12 different categories, to fulfill every need of our...
Everyone loves infographics. Why? To put it simply, they work. Here are 3 other good reasons: We have really short attention spans and we’re flooded with information every day. That’s the perfect recipe for poor...
What’s a mood board, anyway? Don’t think of it as a visual style guide. Instead, a mood board is a collection of images, colors, words, and other elements that should come together to communicate the design and...
You might have all the great ideas in the world, but if you can’t focus, you’re not going to get anything done. If you’re looking to create a space that can help you maximize your creativity, we have some suggestions....
Awhile back, we shared our streamlined process for choosing typefaces. But if you’re just using one font for body text, another for your headlines, and then calling it a day, you’re not using typography to it’s greatest...
If there’s one thing email marketing does extremely well, it’s helping you forge new, more meaningful connections with your contacts right from their inboxes. And if you’re looking for an online platform that lets you...
Mistake #1: Designing for Desktop What to do instead: Mobile first design Since digital design is created primarily on our desktops and laptops, designing for those devices first and then cutting it down to look good on...
Creating a Comprehensive Editorial Style Guide Okay, so you’ve followed our advice and created a style guide for your visuals. Believe it or not, that was the easy part. Because no matter how slick your magazine looks,...
When you’re reading up on how to use design to build a stronger brand, the same word keeps coming up: consistency. But how do you go about being consistent when you have one person writing your content, another person...
You might be asking, “Hey Joomag, what are some common types of emails marketers use? And which ones are the best at converting leads into full-fledged subscribers?” Well, we’re glad you asked! Those are excellent...